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Hello, I Must Be Going

First Draught
Hello, I Must Be Going
By M.G. Siegler • Issue #177 • View online
As we approach three years of this newsletter in various permutations, it’s time to switch things up again. But unlike previous changes, this one will be a little more substantial, as I’m going to be trying out a new newsletter platform as well.
Let me first just say that I’m a big fan of Revue (the service used to serve this email to you). But as I noted from the get-go, this was always meant to be an experiment. And I feel as if I’ve experimented all I can with this platform, so it’s time to try a different one just to see what else I can squeeze out of slightly different tools as I work towards something more permanent. So I’m going to be giving Substack a try for the time being. (I should also note that I have no affiliation with either of these platforms, I’m just trying them out.)
With the change, a new domain. To those that follow my broader work online, it will be a bit familiar: Yes, I’m aiming for it to be a full-on companion site to The high-level notion here is that I’ll be sharing 5 or so links with each newsletter (as opposed to writing 500 or so words, for which 500ish will remain). Yes, that’s already a part of this newsletter! But I’m aiming to tighten things up a bit…
The goal here, beyond experimenting with a new service/tool, is to streamline my process even more, and hopefully make the updates more frequent. While also creating an incentive to do more actual writing on 500ish. You could think of 5ish as more of a link blog. I miss having a link blog. But since Tumblr has all but died, there’s no great home for those anymore. So I’m going to try using the newsletter in that way. (Which, if you read the first newsletter here was actually the original intent!)
Anyway, I mention all this both because I won’t be updating this particular newsletter for some time – though I may be back! But more importantly, I’m going to move all of you who have signed up over here, over there, so as not to disrupt the email flow. These emails will be coming from a new address ([email protected]), but you shouldn’t need to change anything on your end if you don’t want to. (And I recognize that quite a few folks just signed up over here – thanks, Semil!)
If you don’t want to be moved over, just let me know by responding to this email. Or by simply unsubscribing from the new newsletter. I won’t be offended, I promise – we all get way too much email :)
For those continuing on, let me know your thoughts as you have them. I suspect some of you won’t like all of the changes (the newsletter will be less visual for one thing – though hopefully that reduces load time/delivery size, and most importantly: makes it easier to quickly parse). Again, this remains a work in progress.
See you on the other side.
Drinking: an Elysian Superfuzz Blood Orange Pale Ale 🍻

5ish Links
So the President F*cking Hates My Girlfriend
Martin Sorrell Wants to Build a New Ad Empire. Please Don’t Call It Revenge.
MoviePass Seeks to Resuscitate its Business
Amazon Air is Quietly Expanding
The Downside of 5G: Overwhelmed Cities, Torn-Up Streets, a Decade Until Completion
500ish Words (Jony Ive Edition)
The Knight of Apple’s Old Republic
A Tweet To Go
Besançon Stéphane
Fascinating ! What americans die from, what they search on google and what the media reports on !
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M.G. Siegler

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